Never Back Down launches new ad, ‘Oath,’ this week

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Never Back Down is airing a new ad this week, “Oath”, that highlights Governor Ron DeSantis’ American story of hard work and service to country. From working his way through Yale and Harvard Law to volunteering to deploy to Iraq as a Navy Lieutenant, the ad states, “Freedom isn’t given, it’s earned, and that’s exactly what Ron DeSantis did.” Ron’s story is the American story.

The thirty-second spot is part of Never Back Down’s latest seven-figure ad buy that launched July 31, and will run in Iowa and New Hampshire.

Full transcript of “Oath”:

Narrator:

This is the American story.

Men and women putting their life on the line in service to country.

Freedom isn’t given, it’s earned, and that’s exactly what Ron DeSantis did.

After working his way through Yale and Harvard Law, he volunteered and deployed to Iraq.

A Lieutenant, he earned a Bronze Star and assisted Navy SEALs.

Service to country is Ron DeSantis’ story. That’s the American story.

Never Back Down is responsible for the content of this advertising.

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