WAR ON WOKE: Never Back Down Launches New Ad

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Never Back Down is now airing its sixth television ad, “War on Woke,” on Monday, June 26th. The ad features Gov. DeSantis fighting the Left’s woke agenda and protecting children from indoctrination.

He’s drawn a line, and he’s said ‘enough is enough’,” women’s sports advocate Riley Gaines is featured as saying of Gov. DeSantis in the ad.

The thirty-second spot will air in Iowa and South Carolina as part of a seven-figure ad buy. The ad follows the first five ads from Never Back Down, “Once Upon a Time”, “Punching Back,” “Anthem,” “Steel,” and “Winner.”

Transcript of “War on Woke”:




Governor Ron DeSantis is waging a war on woke — and winning.


Gov. Ron DeSantis:


Woke as an existential threat to our society. I mean, it’s an attack on truth. It’s a form of Cultural Marxism.




Protecting children from mutilation and indoctrination. Standing up to work corporations.


Riley Gaines:


He’s drawn a line, and he’s said ‘enough is enough’.




Ron DeSantis is fearless. Fighting for our kids, fighting for our values, and winning. That’s the conservative roadmap for America. Never back down.

Author: Press Release


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