An Iowa State University program is incentivizing individuals to include their “preferred pronouns” in their email signature, webinar name, lapel button or other displays to “signal your celebration of diversity and allyship” this month or every day of the year.
An email was sent to participants in ISU Wellbeing as part of “Adventure2.” ISU WellBeing claims to create conditions in which “well-being and healthy lifestyles” can thrive in the every day.
The program claims individuals who complete “fun activities” such as proclaiming preferred pronouns will take steps to “support and nurture” their health and well-being.
For every activity they complete, they receive points. Points are then used for rewards, including gift cards and discounts.
The particular activity encouraging individuals to share their preferred pronouns is worth 15 points.
“Pride Month is celebrated in June. It’s a time to honor the lesbian, gay, bisexual, transgender, queer, intersex and asexual communities,” according to the activity.
